Tag Archives: Film

New Lynx Excite Video

25 Jan

Whoever creates Lynx’s adverts clearly know what they’re doing and who they are selling to. They are always amusing even though they always stick to the same underlying theme (women are attracted to the smell of deodorant). They also always feature attractive women which is exactly what young men want from an advert. Quite how they have managed to create a scent which only attracts supermodels is a mystery.

The latest Lynx advert takes the basic theme and makes it into an epic story featuring fallen angels who happen to look like supermodels (of course). Considering that one of the women is Adriana Lima they must have spent a fair few bob on this one. The special effects are also pretty spectacular. It’s amazing that we now have adverts with huge CGI budgets when you consider that in the old days everything had to be made out of papier mache and bits of sticky tape.

The video takes place in some rural Italian village by the looks of it. I wonder if the deodorant would have the same effect down the local high street? If I’m not mistaken the soundtrack is a cover of Sexy Boy by Air although it took me most of the advert to work out what it was. It’s not my fault though, I was distracted by the story!

Video of the Week: Bringing Colour to Life

11 Oct

This week’s video is unusual in that it is an advert. I usually prefer to include short films by unknown directors but this video is definitely worth seeing particularly for those with an interest in photography and the physics of sound. It shows how Canon’s latest Pixma advert was created. If you haven’t seen the final ad yet here it is, it features amazing sculptures created by bringing together paint and sound. Check it out below:

Video of the Week: The Beat of New York

1 Sep

Another week, another amazing video from Vimeo.com. This week’s video is a collaboration between cameraman Thomas Noesner and sound designer Toussaint of STEREOSCREEN productions. It features footage of New York backed up with a remix of a drummer from the NY subway. I’ve never been to New York but it seems like such a vibrant place full of interesting sights and interesting people. I feel a bit like I’ve been because I’ve seen the city featured in so many films and TV programs but I guess nothing compares to actually being there.